Even a single child can contribute to saving the planet. After reading a book from the Tree Book Tree program, a child can plant it and watch it to grow into a tree.

It’s a wonderful way to teach kids about the cycle of growth, where paper comes from, and what we can all do to reduce the negative environmental impact of paper production.

“A book that returns to nature what it took from it,” is how the publisher describes the project, launched in March 2015.

Many of us, like I, still want to read paper books. To continue to do so, we all need to address the environmental impact of paper production and how we can reduce paper’s ecologincal footprint.

Traditional paper production uses an enormous amount of water and energy, and produces harmful and polluting byproducts. Reducing consumption is a good start, as is responsibly sourcing wood to address deforestation issues. In the manufacturing process, we can adopt clean technology to minimize paper and pulp production’s negative environmental impact.

Written and illustrated for eight to 12-year-olds by Gusti and Anne Decis, Mi Papá Estuvo en la Selva (My Father Was In the Jungle), was published by Argentina children’s book publisher, Pequeno Editor, who partnered with FCB Buenos Aires.

In My Father Was In the Jungle, a boy narrates the true story of his father’s adventures in an Ecuadorian jungle, a tale meant to inspire readers to consider the destruction and preservation of natural habitats.

Printed on acid-free paper and silk-screened using eco-friendly inks, the book is hand-stitched and bound with Jacaranda seeds carefully sown into the pages to help it grow. One can find the book planted and germinating in many of Argentina’s bookstore windows.

As the publisher’s campaign suggested: “Trees and children can grow together.”